Spencer Falls (@theunlikelyflorist | 31K+ Instagram followers), a New Zealand native turned LA’s most avant-garde florist, traded Hollywood’s bright lights for the vibrant colors of nature. What began as creative solace—selling bouquets from his 1980 Volkswagen van in Venice Beach—has blossomed into The Unlikely Florist, a celebrated Los Angeles floral design studio known for its organic, wild arrangements and sustainable ethos.
From Venice Beach to Vogue: A Floral Journey
Falls’ unconventional floral designs—featuring reclaimed wood, foraged elements, and “floralierre” lighting fixtures—have graced high-profile events, including Kim Kardashian’s 2018 Vogue India cover. His work embodies LA’s eclectic spirit: moody, overgrown, and deeply artistic.
Services Rooted in LA’s Creative Soil
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Wedding & Event Florals: Bespoke installations for Los Angeles weddings and corporate events.
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Ready-Made Arrangements: $75–180 (perfect for LA same-day delivery).
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Flower Subscriptions: From $45 bi-weekly—fresh blooms for Angelenos.
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Floralierre Lighting: $1,000+ (handcrafted botanical chandeliers).
Botanical Cocktails & Local Collaborations
Falls partners with Tanqueray gin to craft floral-inspired cocktails, blending his love for LA’s mixology scene with sustainable design.
Why LA Loves The Unlikely Florist:
✓ Locally sourced materials
✓ Venice Beach roots with global appeal
✓ Eco-conscious designs
Read the full feature on Barron’s.
